AMT Lead Researcher, Hannah Brainard talks with David Lublin, a video artist, programmer, and performer based in Brooklyn, NY. Lublin is the co-owner of VIDVOX, a software company specializing in tools for real-time video mixing. In this podcast, they discuss the field of video instrumentalism, or ‘VJing,’ and how Lublin’s unique background as a mathematician and artist helped carve a path for his career. Since first checking out equipment at his university library, the pursuit of advancing his own artistic output has helped Lublin develop tools for fellow artists. Looking ahead, Lublin anticipates myriad opportunities for emerging technology in the field, including enhanced experience and audience connectedness through immersive augmented and virtual reality.

AMT Lab Chief Editor, Samantha Sonnet, and Garrett Brooks, Creative Director of MAS, discuss all things experiential marketing. With over 10 years in experiential marketing, Garrett has been a part of projects for clients such as YouTube, Google, Facebook, Hulu, Netflix, LinkedIn, Bacardi and Pepsi and has activated executions at cultural touch points like the Super Bowl, CES, and SXSW.